Preliminar research of target audience: Business owners and freelancers
Tone of voice guide (draft)
At which points in the user journey is it important to adhere to the suggested tone of voice?
Welcome screen
Lgin screen
Account created - confimration dialogue
Additional modal: Password reset
The onboarding flow was optimized by
adding navigational features that guide the user to the next stept in the user journey,
including additional information at crucial points to avoid friction,
keeping a persistent tone of voice as outlined in the voice guide,
and by suggesting an additional modal at login to help password recovery.
adding navigational features that guide the user to the next stept in the user journey,
including additional information at crucial points to avoid friction,
keeping a persistent tone of voice as outlined in the voice guide,
and by suggesting an additional modal at login to help password recovery.
